Look at you all cute with your shoes all fruit
This was written at the height of the “street wear” game, where (in my opinion) companies jumped on the Hip Hop/Underground band wagon to market way over-priced merchandise to a culture that at it’s root, can’t afford.
It takes Hip Hop out of the street and into elite boutique shops, charging hundreds of dollars for sneakers and jeans to a community that can’t afford it.
I come from a working class family- parents have always had two jobs…as a young kid, I never had Jordans- but I remember kids killing for them.
Now they market directly towards the youth using Hip Hop almost exclusively.
I say shoes all “fruit” because of the many obnoxious colors the shoes were, doing their best to call the attention of everyone around…to see how much money you spent on your shoes.
My distaste of street wear in this form, might be another reason- I’m not that popular.
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