The same shit that drove Rich & them
Dvd stars off of fam going missing and

from Skyzoo – The Cost of Sleep Lyrics on Rap Genius

Meaning

Sky is saying that his pursuit of money and fame is similar to what drove legendary Harlem hustler Rich Porter. Rich Porter became a “DVD star” when his life was portrayed in the movie “Paid In Full”. In the movie, Mitch Porter’s (Rich portrayed by Mekhi Phifer) younger brother was kidnapped and later killed for drug money.

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