It's nothing, you numb to it and your heart grow colder
Pacify your pain with a chain and a Rover

from T.I. (Ft. Andre 3000 & Stacy Barthe) – Sorry Lyrics on Rap Genius

Meaning

Feeding off the last lines T.I is saying that the world is accustomed to bad things happening so our hearts grow colder and we numb the pain with material possessions.

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