Or the corner pub and lift the whole liquor counter up
Cause I'm raising the bar

from Eminem – Not Afraid Lyrics on Rap Genius


It’s a pun — he is both ‘raising the bar’, meaning improving the quality of his albums after several poor releases, and physically lifting the bar up.

Lift is also slang for rob; however, he’s not robbing it of its alcohol! (Eminem has officially quit drinking, which — sadly — means no more drunk freestyles, or use of his Slim Shady persona.)

“Lift” is also commonly associated with picking up heavy weights, so he’s saying that he’s strong.

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