With the Purple Tape

from Jay Z (Ft. J. Cole) – A Star Is Born Lyrics on Rap Genius

Meaning

Raekwon’s classic album “Only Built for Cuban Linx” basically created the “talk about being a kingpin and make a bunch of Tony Montana references” genre of rap. It’s called the Purple Tape because the cassette’s plastic was purple:

Raekwon colored the tape purple so that it would be easy to identify as his album — much in the same way a drug dealer might distribute his drugs in distinctive packaging:

I wanted to portray an image that if I was selling cracks or dimes in the street, [you would] recognize these dimes from other niggas’ dimes

For those young'ns reading: Cassette

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