Niggas downplayin' the money
But that's what you do when the money down

from Drake – The Language Lyrics on Rap Genius

Meaning

As stated in “Up All Night” once before:

Niggas with no money act like money isn’t everything

In Kendrick’s “Control” verse, he rebukes the materialism and loftiness of the new rappers: “and I ain’t rockin' no more designer shit.” (reference to Drake’s “Versace” song).

Drake, being one of these new lofty rappers, replies with this line. People who are acting like the materialism doesn’t matter are likely lacking in that specific area; maybe unable to afford such luxuries when the “money down.”

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