No BDS, no deal

from Wale – DC Gorillaz Lyrics on Rap Genius

Meaning

Nielsen Broadcast Data Systems (BDS) — A system that tracks the number of plays something gets via radio,tv, or internet. If he does not get any BDS Spins or Radio play he will not sign a deal

To help improve the meaning of these lyrics, visit “DC Gorillaz” by Wale Lyrics and leave a comment on the lyrics box