This is irony
Hopsin was signed to Ruthless Records, home to former big names like Eazy-E, N.W.A, and Bone Thugs-n-Harmony, but never really made his breakthrough. He then broke off his contract and made FunkVolume (FV) as a opposition to the major labels.
Now, when he has dissed almost every rapper, talked shit and doing it his own way, everyone becomes interested.
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