Silly rabbit, rap niggas be fake friendly
I don't care who like me, real niggas relate to me

from Smoke DZA – Less Smoking, More Rapping Lyrics on Rap Genius

A nice comparison here: Smoke compares fake ass industry rappers who try to make it off being something they’re not to the Trix cereal rabbit, who was notoriously known for trying to deceive the kids into believing he was something he wasn’t so that they would share their cereal with him. So instead of worrying about who gives him the most attention, Smoke decides to only worry about those “real” niggas who can relate to him and are about similar ideals in a similar life.

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