Amen! It's funny how significance make a difference
DOOM talks about it in this interview, saying how content is a good way to distinguish rappers (he explains the entire verse):
Yeah, yeah, cause motherfuckers definitely know that when you flip a flow, you can do some basic rockin' and it’s shallow, or you could flip a flow that, everytime someone listen to your shit, they can peep something that makes sense with it. like an underlying theme to the verse, as well as just the standard “rock the house” shit. Some type of theme that goes with it that shows craftsmanship. So that’s why I say that.
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