Don’t try to make it a best-seller
A best-seller, a best-seller
It ain’t gon’ be a best-seller
A best-seller (No)

from Frank Ocean – Best Seller Lyrics on Rap Genius

Meaning

Frank is telling producers or people responsible for promoting his songs that it is futile to attempt to sell it to the masses because it will flop. His thoughts are too deep for the audience, leaving it victim to dislike.

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