His face on his Shirt Kings
Shirt Kings was a graffiti-inspired fashion company from Jamaica, Queens. Working out of the famous Colosseum Mall, they airbrushed custom designs (your face, posse name, favourite cartoon character etc) onto t-shirts and sweaters.
Queens legends LL Cool J and Jam Master Jay were early customers, and rappers from other boroughs came to Queens just to cop the gear. You can see artists like Audio Two and Just Ice rocking it on old record sleeves.
Nas and Prodigy both shout out Shirt Kings on Run DMC’s “Queens Day”.
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