The Varsity is a famous restaurant in the Atlanta area (where Big Boi is from and not far from where Yela is from) the Varsity has sold strictly coke products for years, mainly because Coke is based out of Atlanta. So its hard to “load up” because coke is much more expensive than RC.
In addition, every year XXL Magazine announces the Freshman Class, a list of exciting new rappers. Yelawolf was not only on the 2011 list, he’s followed Big Boi’s lead and passed with flying colors. http://imgur.com/FDOrs
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