This might be a reference to the movie Richie Rich where Richie shows off to his friends how rich he is by having a McDonalds inside his house.

Chris Ward, not to be outdone, has a Mickey Dees in his CAR.

A bootlegger is a person who illegally uploads the album for free via file-sharing sites or torrents (in ye olden days, it referred to someone who copied and sold the actual physical records). And while the usage wouldn’t be exactly correct, he’s probably referring to the people who download it as well.

The term bootlegging itself stems from bootleg liquor that is produced illicitly and may be sold under a well known brand name to increase sales. The most popular period of bootlegging was of course during American prohibition and the term is now used interchangeably with “knock-off” for physical goods and “pirated copy” for digital goods.

Kanye himself has been a victim of bootlegging, with not only bootleg releases of his albums popping up, but also various bootleg mixtapes that often cause confusion within his discography.