It should be noted that throughout the verses, Kendrick Lamar is saying in the background, “Elmer Fudd said, ‘Shoot him down.’” Elmer Fudd is a Looney Tunes character who is mostly known for hunting characters like Bugs Bunny and Daffy Duck with a shotgun.

The background voice that plays behind Kendrick Lamar verses has multiple meanings. It goes along with the theme of Cartoon & Cereal.

It is an ongoing joke that people and critics would make about the similarities between Kendrick Lamar’s voice to Elmer Fudd’s voice. For example; Elmer Fudd always replaces his R’s and L’s with W’s. Kendrick Lamar has a catch phrase “Don’t Wuwwy” which replaces The R’s in Worry with W’s and the letter ‘O’ with a ‘U’. His most famous use of this catch phrase is in the song “Michael Jordan” featuring himself and School Boy Q

The background voice, in essence, is Kendrick Lamar as Elmer Fudd telling himself to shoot “him” (the critics) down. The storyline of the song is about a child who grew up and was influenced by the role models he would see on TV, which in this case would be Looney Tunes characters, since cartoons in general are what most parents would consider appropriate for children to watch and usually the first thing children see on a TV set. This refers back to the bridge of the song where it says “I-I wonder if you ever knew that you was a role model to me first”. The voice in the background of his verses implies Elmer Fudd was one of those role models who appeared on his television set as a child and was a big influence on his behavior. Thus, “Elmer Fudd said ‘shoot him down.’” It also is a double entendre for how he kills people with his rap lyrics and to go in, which is also another reason why it appears behind each of his verses in this song.

Kendrick spit the hook and most of his verse during his September 2011 appearance on Sway In The Morning.