First L.A. and Doug Morris was ridin' with it
But Newsweek article startled big wigs, they said, Nas why is he tryin' it
from Nas (Ft. Keri Hilson) – Hero Lyrics on Rap Genius
Meaning
L.A. Reid, the CEO of Island Def Jam, and Doug Morris, the CEO of Universal, were fully on board with the album, including its original title of “Nigger” but started to question the title once the media started turning it into a controversy
While Doug Morris' name appeared on pre-release and mixtape versions of this song, it was censored on the final album. Morris, below, with some other rapper:

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