Richard Dawkins can I get a proper definition please?
Richard Dawkins coined the term ‘meme’, in his most popular work The Selfish Gene.
Dawkins is glad to oblige:
a meme is a noun that “conveys the idea of a unit of cultural transmission, or a unit of imitation"
Dawkins, Richard (1989), The Selfish Gene (2 ed.), Oxford University Press, p. 192,
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