And you, have to, do it all
Just to know where it gets you

from The Weeknd (Ft. Drake) – Live For Lyrics on Rap Genius

Meaning

Here he could be talking to either other guys trying to imitate his image and lifestyle, or to groupies who want to ride with him.

For the groupies, they might have to take it off or meet his boys, guys might have to go through a different kind of initiation to prove that they actualliy live for the XO lifestyle, or he could be saying that in order to know where all paths lead in life you gotta do it all. Hence why he lives such a reckless lifestyle.

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