Just do it like Bo Jackson

from Rick Ross (Ft. 2 Chainz & Wale) – Fuck Em Lyrics on Rap Genius

Star 1980’s and 90’s multi-sport athlete Bo Jackson was involved in one of Nike’s most successful ad campaigns of all time, the famed “Bo Knows” series of ads featuring tons of celebrities including, most memorably, rock and roll legend Bo Diddley. Nike’s age-old corporate slogan is, of course, “Just do it”. See the first and most famous “Bo Knows” ad below:

http://www.youtube.com/watch?v=bjpSH8qJ7c4

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