Put it together, I rock hoes, y'all rock fellas

from Nas – Ether Lyrics on Rap Genius

Another play on words of Roc-A-Fella — while Nas fucks women, Jay-Z “rocks” guys.

This connects to the line about AIDS above — AIDS began as a disease mostly prevalent in the gay community, and while it now affects all sexual orientations, it retains the reputation of a “gay” disease. So Nas is saying that they named their label after a gay person, because they, too, are gay.

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